As you probably know, Microsoft announced last Friday that the official name for the next version of Windows will be Windows Vista.

At the time, in this previous post, I commented that it wasn’t a bad choice of name. I speculated that Windows Vista might be an “all in one” product that could be installed into many platforms – tablet, media centre, home PC etc. It kinda fits with the XBox 360 name – implying that this product will do a wide range of things.

Well, I have thought about the name Vista for a few days. Mentioned it to a few people. The response is pretty much a universal “what”?

It’s just a lame name Microsoft. It doesn’t inspire, excite, invoke passion. It sounds boring! Politically correct. Designed not to offend. Limp!

XP sounded like a statement. An exclamation! You had an XBox for your games box and a XP for your personal computer!

Vista sounds like the marketing wankers have taken over the building.

It reminds me of the time Sega renamed the Katana into the Dreamcast. Took a damn sexy name and let the marketing vegans change it. And that worked out well for them… Did the Dreamcast even last 12 months?

I doubt that Vista will cause Microsoft to fall into ruin. But I think its a step backwards rather than forward.

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