A brief summary: RSS (really simple syndication) lets you subscribe to websites, podcasts and other things. Once you have worked out how to use it your internet browsing is changed forever. Instead of having to go back to a website to see if its changed, your subscription service sends you the latest news and headlines.

There is an RSS feed for this site – its the orange icon on the bottom right hand corner of the browser. If you have an RSS agregator or reader, you put the link into it and you started getting updates of the site when I make them. You don’t have to give me any information like an email address to subscribe to a newsletter. You come and go as you please.

Sounds great doesn’t it? Microsoft thinks so too and the are incorporating RSS into the next version of Windows – Vista – formerly known as longhorn. It’s due out late next year. Probably. But Microsoft are planning on putting RSS into Vista in a big way – especially Internet Explorer 7.

However Microsoft want to call it Web Feeds – not RSS. They feel RSS is a bit techy and complicated to explain. Web Feed sounds simple and easy enough. Of course this is upsetting a lot of people who claim Microsoft are trying to reinvent RSS in their own image. Much like they tried to do with html, css, media files, document files and pretty much anything else.

I actually like the term Web Feed. It makes it easier to explain to someone what it is. RSS just sounds weird and unfriendly. I think once you know what it is – rather than what it stands for – its a good name for it. But the 30 second conversation of introducing it to someone and explaining what it does – I’ve just had too many of those in my life of being a geek. Why can’t we find a simpler way of describing things?

Eventually I think the term Web Feed will slowly become more accepted. We will probably still use the RSS / XML buttons – but know them as Web Feed buttons.

http://www.apple.com/au/mightymouse/

The new Mighty Mouse (love the name) appears to look like a standard Apple Mouse with a small nipple on it. However that “nipple” is in fact a mini track ball that lets the user scroll vertically, horizontally – in fact 360 degrees.

Instead of a distinctive left and right mouse button, the front of the mouse looks solid. However it can detect if the left or right side of the mouse is being pressed.

The Mighty Mouse has a tiny tail. As usual for Apple – Mighty Mouse has a fairly short USB cord. But with Apple only just recently adding Bluetooth (and wireless) to all of its iBooks and Mac Mini’s – wouldn’t it make sense to have a Bluetooth mouse? I guess that’s next month.

Reviews of the mouse have been a bit mixed. I have yet to try one but many reports are saying its a little awkward to use – you must lift your left finger to use the right click. The “Bar Of Soap” look and feel might seem nice – but using it is just not as nice as an “ergonomic” mouse.

Video iPod Interface ?

However I am wondering if the Mighty Mouse is a sign of a new interface for the rumoured 5th Generation of iPods?

Steve Jobs (the person who only recently said you only need one button on a mouse) has said he isn’t convinced people will want to watch videos on a small screen like the iPod. I agree – it needs to be a bigger screen. Not something as big as the Sony PSP as that would sacrifice convenience. A landscape screen for watching videos would make sense.

Moving to a larger screen and keeping the same form factor obviously means a redesign of the touch wheel. The current touch wheel is slightly bigger than the actual screen. Some have even speculated it might be a touch screen interface. That would be nice – perhaps even a segue for an Apple based PDA returning to the market?

But wouldn’t this new “nipple” trackball also be great for a minimal interface when coupled with a couple of buttons? You could have a decent size screen on the current iPod if you just get ride of the scroll wheel. Mighty Mouses’ trackball might be the key.

http://www.apple.com/au/itunes/ http://www.apple.com/au/podcasting/

In one small product point release, they seem to have gone from one piece of the podcasting puzzle, to the only game in town.

Sensible, grown men, have been bending over backwards to reconfigure RSS feeds that worked perfectly fine only a few weeks ago. Podcasters have stopped calling for people to vote for them on Podcast Alley. Almost instantly the only ladder that mattered was the iTunes ranking.

http://podcastalley.com/index.php

After encouraging listeners to download the podcasts using tools like iPodder Lemon and iPodderX – almost within a week the call went out to switch to the iTunes feed. Please. For the sake of the children !!!!

http://ipodder.sourceforge.net/index.php http://ipodderx.com/

All this fuss over something that has generally been received by existing podcasters, as a bit of a muffed launch. I doubt there is anyone who thinks Apple got it right when they released 4.9. It just reeks of a rushed job. Unusual for them really.

No doubt iTunes 5.0 when its released (probably to coincide with 5th Generation iPods – RSN) there will be fixes and within 12 months all will be well and dandy. All will be forgiven.

I tried iTunes 4.9 when it first came out. Unfortunately I was one of the many burnt badly by trying the shiny new toy when millions were also trying at the same time. My experience was a pretty crap one – slow responses, missing links etc. I know most of these things have been fixed, but I still like my iPodder Lemon software.

Maybe iTunes 5.0 will have me dancing a different tune?

At the time, in this previous post, I commented that it wasn’t a bad choice of name. I speculated that Windows Vista might be an “all in one” product that could be installed into many platforms – tablet, media centre, home PC etc. It kinda fits with the XBox 360 name – implying that this product will do a wide range of things.

Well, I have thought about the name Vista for a few days. Mentioned it to a few people. The response is pretty much a universal “what”?

It’s just a lame name Microsoft. It doesn’t inspire, excite, invoke passion. It sounds boring! Politically correct. Designed not to offend. Limp!

XP sounded like a statement. An exclamation! You had an XBox for your games box and a XP for your personal computer!

Vista sounds like the marketing wankers have taken over the building.

It reminds me of the time Sega renamed the Katana into the Dreamcast. Took a damn sexy name and let the marketing vegans change it. And that worked out well for them… Did the Dreamcast even last 12 months?

I doubt that Vista will cause Microsoft to fall into ruin. But I think its a step backwards rather than forward.

iTunes 4.9 would be the first iTunes to incorperate Podcasting subscriptions.

It was – A Big Deal. Steve told us it was so.

So why 4.9? Why a simply point release? So close to 5.0 you might have thought an improvement this big might warrant a major update in the naming?

Did Apple know that 4.9 was really a “rough and ready” version that would cause the problems it has?

Is there a 5.0 version around the corner to coincide with fifth generation ipods?

Perhaps 5G iPods have some new shiny features that can only be accessed by iTunes 5.0?

Videos??FM Radio??Recorder?

hmmmmmm….

However. There are some features I would like to see added to a podcasting client if anyone is listening:

1. Go Faster: Make it so I can increase the speed of playback. You adjust to listen just as well. I can do it in Windows Media Player, Quicktime – why can’t I do it in iTunes?

2. Chapters: I love podsafe music, mashups, werid-ass interviews. But sometimes I don’t care eouugh and I just want to skip ahead to the next bit. Let me do a “chapter skip” like I can on a DVD. I couldn’t that hard to press a button on your podcast software to mark a new chapter as you are recording. I’ve heard that in advance itune feeds you can have bookmarks. Haven’t looked at that yet so it might be the same thing.

3. Bit Torrent: Do I have to explain?

4. Links: I know I can get links “on the show notes”. Well doesn’t that defeat the purpose of RSS?? I subscribed to something so I don’t have to visit the site – now I have to visit the site… Even a simple link in iTunes somewhere so I can easilly get to the site without looking it up.

See – I don’t ask for much…

Well it seemed like the world was going to end. Had Microsoft gone mad? What idiot was behind this idea?

I think it would be fantastic for Microsoft to buy them – and then shut them down!!!

With all the effort Microsoft are putting into security and anti-spyware tools. There has to come a point where you just say “Buy them out and close them down”.

Imagine if Microsoft re-released all the p2p programs without the spyware included? Wouldn’t that be a good thing? Might certainly be in line with a sharing, caring Microsoft that seems to be trying to emerge.

So what happen’s next? Someone else comes up with a plan to make millions by distributing their spyware infected program? Well there is that risk. But its a lot harder today to make a big impact with a new program. A lot of what is out there is established. There are great new services like Skype and Flickr that have made an impact in the last 12 months. But someone launching a new (say) MP3 program today would be up against it.

I don’t think the Gator deal has been completely squashed yet either. No one is confirming, no one is denying.

That’s a big statement from Microsoft. They don’t say it often – probably about every 5 years. Previous Big Bets have been The Internet, Security and XBox.

RSS will no doubt be a huge part of the way we deal with computers in the near to long term future.

Since I installed the Desktop Sidebar with its integrated RSS aggregator, it has completely changed they was I surf the web. A common story among anyone else who has explored RSS.

http://www.desktopsidebar.com/

I think RSS will eventually evolve to a point where most people dont know they are using it. And that will be a good thing. Services will just use RSS, and people will just use those services because they are simple and they work. Few “users” will care what is behind it all.

RSS could indeed be The Main Reason why people will upgrade to Longhorn ! Certainly no-one seems to fussed with the announced features so far. Not when most of them can already be added on to XP with a minimum of fuss.

Including my Desktop Sidebar. It’s a brilliant tool and I love it – but its a free add-on for XP and it works today. I don’t need to wait another 18 months for to pay for Longhorn to get it.

An interesting thought: What would have happened if Microsoft were “on time” with Longhorn and were releasing it now? RSS wouldn’t have made it – just as Windows 95 missed out on the internet because it shipped just as it was taking off.

Longhorn would have shipped without native support for probably the most important bit of technology emerging today. Everyone would then be complaining and waiting impatiently for Longhorn Mk II.

Sometimes you win…

They have been beaten up about security, bugs, IE6 being stale, delays in SP2, delivery of SP2, SP2 breaking things, etc etc.

The lead-up to and release of Firefox from Mozilla got a huge amount of press, Apple have been scoring big with OSX Tiger, iTunes, iPods – even one that had no screen that everyone said would be a fizzer. Instead its taken over the market.

Probably apart from Halo 2, Microsoft has been pretty “uncool” for most people. Lornhorn has been plagued by negative stories about features being pulled out, expected delays and a general “why bother”?

A lot of people have called Longhorn “XP SP3″ (which initially it was supposed to be). However the funniest term for it I have seen is Windows ME2 :) But lately they seem to be turning a corner. They have been releasing some new software – Acrylic and so on. Even if most people thought the new stuff sucked – at least they were talking about something new.

MSN Search seems to be getting a lot of good feedback. I doubt it will ever overtake google in the foreseable future – but never say never. They have gone from nowhere to industry top 4 since they started.

Of course the big announcement at Gnomedex about IE7 including support for RSS, and Longhorn in general supporting RSS – was a huge positive. Especially as the method for integrating it will be available under Creative Commons license .

http://www.gnomedex.com/ http://www.creativecommons.org/

The Channel 9 forums and Robert Scoble’s Weblog have been a major positive for the company.

http://channel9.msdn.com/default.aspx http://scoble.weblogs.com/

With the upcoming Lornhorn beta testing program about to start, a lot of positive stories have started to be written about it.

A lot of people are writing Microsoft off – I think they have turned a corner.

At first it seemed like a huge rumour that “leaked” a few days before the conference to generate some hype for it. Certainly no one was talking about it before CNet leaked the story, but for the next 3-4 days that’s all everyone talked about.

I was so intrigued about it happening I wandered into my office about 4am (keynote started at 3am local time here) to see if it was true. It was.

Overall I think it will be a great thing for Apple to do. Finally OSX will compete on level playing field with Windows machines. Yes Apple is a hardware company first – they make their money on selling boxes rather than copies of OSX (although the paid upgrade cycle doesn’t seem to hurt them).

But now they can sell the magic of OSX and the whole Apple experience without the burden of having to prove that a 1.5Ghz PPC is the same as a 2.5 Pentium 4.

In a one on one duel between Windows XP and Apple OSX – Windows is in all sorts of trouble.